I help associations and professional service firms grow and diversify.
Marketing a service vs. marketing a product is a completely different process. Marketing a service is essentially boiled down to marketing you – which can be awkward and uncomfortable. It doesn’t get easier writing about yourself or finding ways to have clients want to hire you for your expertise. But it does become more natural with practice, coaching and figuring out your own personal marketing style.
I can help you become a thought-leader, reach new clientele and raise your profile through careful communication, strategic marketing and finding opportunities that fit your comfort and skill level. I can help you tell your unique story, conveying your distinctive expertise and help you create meaningful client relationships.
I can assist you in market development, marketing research, networking, and business development coaching, public/client relations plans, and branding – all to the end result of conveying clearly your unique position in the market. See the list of services and about for further information.